My latest essays on SaaS growth, psychology, and strategy — updated weekly on Substack
Substack (Sonu Goswami) | Substack
Why Your SaaS Users Make Irrational Decisions
8 Hard Truths Scaling SaaS from $100K to $2M ARR
from failed startup to $175k MRR without funding tutorial
SaaS Growth Hacks: Bootstrap User Acquisition Strategy
Why Most SaaS Churn Is Caused by 2 Predictable Events
The LTV:CAC Pitfall: My 7:1 Ratio Mistake
SaaS Churn Reduction: How One Founder Cut Churn from 15% to 6%
Why Your SaaS Isn't Converting (Psychology Fix)
Fix SaaS Growth: Cut Churn, Compound Win
SaaS Founders: Stop Building, Start Listening
I Let ChatGPT Do My Market Research. It Cost Me Three Months.
SaaS SEO Strategy: 9 Moves That Drive Signups in Q4
In-House vs Outsourced SEO for SaaS (2025 Guide)
The $349 Million Question: What Data Reveals About SaaS Negotiations
How SaaS Founders Win SEO Through Product Features
AI Disruption and the Future of SaaS Makers